Let me tell you a story. Are you sitting comfortably? Then I’ll begin.
Once upon a time, in a kingdom far away, a boy called Matt sat talking amongst friends. It was his last night with them before heading off into the world. He was apprehensive but excited, anticipating the dragons he would have to fight and the fair damsels he would rescue.
His friends, ever innovative, suggested he send them videos rather than postcards, to record his adventures. Matt thought this was a good idea, but had one reservation – what would he video? His friends exclaimed “Why, you in exotic places, of course!”
“But I’ll look silly, just stood in a strange place in a video,” replied Matt.
“Then do a dance,” counteracted his friends.
Matt thought about this and decided it was a good idea. And thenceforth, wherever he went, Matt sent his friends video clips of his dances from the north, the west, the south and the east.
The gentlemen at Stride gum happened upon these videos one day whilst browsing YouTube. “There is a man who engenders our brand values,” they said to themselves. They offered Matt a devilishly good deal - continuing his travels while they paid. In return, they asked just to associate their brand with the spirit of adventure and innovation that Matt stood for.
And they all lived happily ever after...
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3 comments:
Well done C G & GM
I thought he was away with the fairies
After all that dancing you'd expect him to be good at it, not just running on the spot.
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