If the way you dress, the way you speak and the way you act are all part of your personal brand, just what are cheerleaders thinking?
Watching the NFL game, played at Wembley on Sunday, I was quite horrified to see these doll-like females waving their pom poms. Frankly, I found it embarrassing that supposedly intelligent, independent, athletic women could be satisfied wearing very little and looking pretty whilst the men get on with the real game.
Maybe it is because I grew up as part of the Spice Girl/Girl Power generation, or maybe I don't understand American culture, but cheerleaders really should set their sights higher than just being decorations on the sidelines of a 'man's sport'.
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